Wayfinding Finds Path Forward

Hunt Design chalks up another successful City Council meeting in Santa Cruz. Working with the City, local professionals and community stakeholders, Hunt Design has developed a new wayfinding system that makes it easy to navigate the City, directs visitors intuitively to desired destinations and nearby parking lots, and reflects the Santa Cruz brand. The front of the panels are clean and simple and provide clear directional information, and the back panels celebrate Santa Cruz’s vibrant art community through the display of local murals.

Wayfinding Finds Its Path Forward