Jennifer Bressler Speaks at the National Signage Research & Education Conference (NSREC)

Firm principal Jennifer Bressler was a featured presenter recently at the National Signage Research & Education Conference (NSREC).

Designing for Communities within the Public Process: Communities that have a strong sense of place have evolved over time through the passionate engagement of individuals working for a common goal. City or community sign projects are no exception. Planners, public works managers, community stakeholders, city managers, GIS managers, architects, designers – all play a key role in placemaking and wayfinding projects. Designing for the good of the community within the public process is a matter of understanding human nature, the needs of the “users,” and respectful dialogue. This session will help you find your way to an easier method.