Category: Insights

Planning and Designing for Our New Socially Distant World

Planning and Designing for Our New Socially Distant World By, John Temple June 1, 2020 With over 40 years of strategic wayfinding design and planning experience, Hunt Design is pivoting to focus on helping clients meet the challenges of reopening for business. Visitor attractions have always been a key component… Read more »

John Follis – Before Wayfinding; Before SEGD

John Follis – Before Wayfinding; Before SEGD October 21, 2019 I’m dedicating this edition of wayneFinding to my mentor, the great John Follis, on the twenty-fifth anniversary of his passing. Why? Because we seem to be in an age of ever shorter memories — I recently asked my Art Center… Read more »

Wayfinding in Greece

Wayfinding in Greece A Great Place to be Lost August 18, 2019 I take back everything bad I ever said about wayfinding with Google Maps. Without the cool disembodied voice calmly but firmly calling out turn-by-turn we’d probably still be lost among the curving and narrow olive tree-lined roads in… Read more »

Mormon Wayfinding

Mormon Wayfinding It’s hard to get lost in Utah towns and cities. June 13, 2019 That is, after you learn the somewhat unusual system of street names and numbers. Your friend might live on North 9th West and work on West 18th South, or the restaurant might be at 4310… Read more »

Wayfinding at IKEA

Which way to the meatballs? April 15, 2019 You went to Ikea for a Nyfors (desk lamp) but ended up filling your big yellow bag with a Kvesrk, three Klasens, a dozen Vilborgs and a Ypperlig system. The guy in front of you in the long check-out queue has a… Read more »

Wayfinding for Skiers

Wayfinding for Skiers The many ways down. January 31, 2019 You stand carefully on a slippery mountain top staring at an 8 foot-square map sticking out of the snow on 6×6 posts showing four mountains, 58 ski runs and 21 ski lifts. It’s 19 degrees out with light snow flurries… Read more »

Good-looking Bad Maps

Good-looking Bad Maps Why do a lot of otherwise really good graphic designers design ineffective maps? December 12, 2018 I took a tour of the new wing of a museum – building by a famous architect and wayfinding by an EGD firm. The signage was neat and beautifully detailed, if… Read more »

Stay off of the States – Wayfinding in Washington DC

Stay off the States Wayfinding in Washington DC October 31, 2018 Washington DC, is one of my favorite cities anywhere. And great for walking—you can get to most of the cool and interesting parts of town on foot. Add in the terrific Metro and nothing is off limits to the… Read more »

Lost in the Woods – Saved by an Icon

Lost in the Woods Saved by an Icon September 20, 2018 In the late summer of 2014 my experienced hiking buddy, designer Dave Funk, and I parked his SUV at a trail head in Oregon’s Three Sisters Wilderness. We were headed to Black Crater Lake for three days of backpacking… Read more »